MERCHANDISING + SALES

CYNTHIA McCRACKEN

RETAIL MERCHANDISING

 

I'm Cindy and I've built retail strategies for multi-million dollar brands as a fashion merchandiser for Victoria's Secret, discount retailer Big Lots and the iconic marshmallow chic, Peeps & Co. I've worked in the retail business for more than 20 years and know what merchandise and price points will sell. I can build a complete merchandising strategy for your brand or find areas to introduce new products categories to your core business.

 

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